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Market Planning Process

Your bottom line is to grow your customers and your profits.

The Key? Select the most effective media and marketing tactics that will convincingly persuade customers to take action. But which media will be most effective and affordable? With advertising messages flowing from every communication crevice, will your message clearly reach and connect with customers who want exactly what you offer?

An experienced marketing team can guide you towards the most effective solution that will fit within your marketing budget. K-Kom has developed marketing solutions since 1989. And we're doing it with smart, innovative, and fun people who are committed to exceeding your expectations, as well as your online visitors.

Our marketing services range from planning to implementation, which include graphic and web design, web hosting, web programming, search engine optimization (SEO), social media marketing, email or direct mail campaigns, and printed marketing collateral.

The Marketing Planning Process

  1. DEFINE
    Identify Business Goals
    Identify Problems/Challenges
    Identify Industry/Competition
    Identify Targeted Markets and Stakeholders
  2. DECIDE
    Develop Message and Brand
    Identify Media Channels
    Select Most Effective Marketing Solution
  3. DESIGN
    Create the marketing element (web site, print collateral, product packaging, social media campaign, e-mail marketing list, etc.)
  4. DEPLOY
    Implement Solution (publish website, send emails, post social media, etc.)
  5. MEASURE
    Be vigilant and track progress regularly
    Monitor Marketing Impact (ROI)
  6. MODIFY
    Stay informed of current stats and trends to make best decisions
    Make timely changes
    R evisit metrics (to adjust or add new measurement tools)

K-Kom - Marketing that's Custom Fit

  • Brand Logo Design
  • Color Printing
  • Copywriting/ Online Copywriting
  • Direct Mail
  • E-Commerce
  • Email Campaigns
  • Flyers, Brochures
  • Graphic Design
  • Internet Marketing
  • Magazine Ads
  • Market Planning
  • Packaging Design
  • Pay Per Click Campaigns
  • Photography
  • P.O.P. Displays
  • Product Labels and Packaging
  • Search Engine Optimization
  • Signs and Billboards
  • Social Media Marketing
  • Trade Publication Ads
  • Tradeshow Booth  Displays
  • Video/Animation
  • Web Design
  • Web Development
  • Web Hosting

 


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